You’ve heard the 80/20 rule rght?
Spend the majority of your time and money on the things that are going to give you the greatest return! The most critical piece of your marketing time and money investment needs to be on SEO, Search Engine Optimization.
The top 3% in each business catagory in each market is going to collectively take 50% of all the business in that market! That is huge. You must position your company in the top 3% or die.
What does Danica Patrick and the Daytona 500 have to do with your business?
There are many lessons, Go Daddy and
The third woman to start NASCAR’s biggest race will be the first to make her Sprint Cup debut with so much experience weathering the stress of intense scrutiny. The first woman to lead the Indianapolis 500, as a rookie in 2005, she has handled years of questions about her gender-defying rise through the motor sports world, her transcendent impact despite only one Indy-Car race victory and, of course, her lightning-rod sex appeal.
(RTTNews.com) – Cash-rich Apple Inc. (AAPL) has acquired Chomp Inc., a San Francisco-based startup that operates a search engine for apps, various reports said Friday.
Bloomberg puts the acquisition at $50 million, citing a person familiar with the matter.
Apple reportedly plans to use Chomp’s technology to revamp App Store to make it more user friendly and faster. At Apps Store, about 550,000 iPhone and iPad apps are currently available.
The acquisition comes as Apple is counting down to the 25 billionth download from the App Store. Chomp’s search engine takes into account the apps’ functions, rather than just its title and [...]
Have you heard the term “narrowcasting”?
Don’t feel bad. Most business owners would guess it has something to do with the Entertainment Industry rather than marketing for your business.
Narrowcasting is a marketing method that makes Social Media and Mobile crazes translate into profits for small business. It is a marketing strategy that is the opposite of broadcasting.
So, typical broadcasting methods might be local radio or newspaper advertising. A typical narrowcasting marketing method could also be a radio or newspaper spot, however, it would be in the industry specific trade paper or magazine or on an industry specific tv [...]