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June 20, 2013

When Business is Not Just About Profits

When business purpose meets life purpose something special happens. A business born from inpsiration becomes realization and profits are a by-product.

Profit is not a dirty word. It is a beautiful, necessary and worthy result of a well run business. It is when profit is the primary focus that the waters start to get mirky. Day to day operations are a struggle. There is conflict between clients, suppliers, employees and management.

When profits are regarded as a symtom of a business driven by purpose and conscious business practices, prosperity seems rather simple.

As a business owner, if you recognize the value you bring to your clients, employees and suppliers [...]

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