Low cost – High Value Marketing is the primary focus for All Local Business – whether New or Established!
There’s not much marketing you can do these days for a few hundred dollars that will bring a profitable return on investment and put the local business in the spotlight ahead of the big chains!
Giant corporate stores muscle their way into our communities and often make life miserable
for the mom & pop places who can’t compete. Many small businesses offer better service, better quality products,
better guarantees, and often better prices than the big boys yet they
struggle to get people to notice them. They don’t have the advertising
power to reach so many people so quickly like the big companies
When Sears runs a sale on snow tires in the winter, they can do
radio ads, PPC, newspaper inserts, tv commercials, billboards, and
rapidly make a large percentage of your local market aware of their
There’s probably a few small tire shops in town that have better
prices, and better service but they can’t can’t spend a small fortune
promoting it like Sears can.
In a perfect world, there would be an inexpensive way to reach
darn near 100% of an entire local market and make them instantly
aware of their sales and offers…
Well There IS!
And you are about to find out how.
One of the reasons I work with franchises so much in my marketing agency is that I love the business model.
We are all self employed for our own reasons, for most of us the freedom and independence are at the top of the list of “why”. But being in business does not mean doing it all alone. The franchise models offer a leg up on success because so much of the framework is already in place.
The collective power and wisdom of the franchise is what I wanted to share with all small businesses. One of the reasons I do what I do is because I want the lifestyle and financial freedom as much for my clients as I do for myself. I want every small business owner to succeed.
The High ROI Marketing model I am going to share with you was created because I see so many business owners struggling needlessly.
You do not have to do this alone!
Does any of this sound familiar to you?….
- you place ads in your local paper and phone guide regularly
- you have tried several of the latest and greatest marketing (so called) strategies
- You post updates on the fancy Facebook page you paid for
- That $800 website is finally done
and still, you are struggling to make the ends meet at the end of each month.
We have found that advertising budgets are virtually always wasted, in new businesses as well as established small businesses. You certainly can not afford to waste your advertising budget when first starting out, but you shouldn’t be wasting money just because you’ve got an established business either.
When you invest in any form of marketing that does not bring you a return on investment in sales, or new, repeat clients You are not only out the initial investment but you are losing the growth you should be experiencing. It’s a double loss!
Old school marketing, newspaper ads, billboard ads, local sponsorships, postcards…they all almost always fail to bring positive ROI. We talk to clients all around the country – businesses start from scratch and try to grow with these methods without any kind of real return.
Old school marketing does work – but the problem is, it is not being done right on the local level 99% of the time.
The deal type ads in ValPak, Clipper Magazine, Groupon and similar are designed to reach people who are primarily just coupon hunters. While some strategies exist that can make a Groupon type deal extremely profitable, virtually 99% of all groupon type deals are not structured properly and end up losing the business owner significant amounts of money. We actually do manage deal site deals for our clients but with systems and processes that make the deals profitable; some so much so that some of our clients’ businesses have launched and never looked back, growing each and every quarter since opening with nothing more than a deal site strategy we implemented and managed for them.
The solutions are too complicated for most small business owners to engage in on their own. A successful campaign must include a follow up system, a retention program and some strategies for repeat and referral sales from the initial deal.
The real answer is to find a targeted or semi-targeted audience, hit them with the right message at the right time and be consistent. Your skepticism stems from the scant results you have gotten from other campaigns – even direct mail. These are not your usual direct mail campaigns. Not only are these far and away superior in quality because of our targeting and unique ability to understand your market (the firms currently offering you marketing services do not have resources to compete with the Major companies like we do) but because we do the design work and printing in house – no one can compete with our rates! Get results like this…
Folks we are so excited and proud to share with you something that has the potential to transform your business and at the same time support your local community. We want to introduce you to something innovative, new and the most effective local marketing method employed today…our Co-Op Marketing System.
Boost sales & enhance relationships with co-op advertising
Our Marketing Co-Op allows a group of business owners to utilize the members volume so that they can acquire new business quickly, easily, and inexpensively. Members are all non-competing businesses that harness the power of shared advertising, joint ventures, strategic alliances & other lucrative host-beneficiary relationships between one another.
ENDORSEMENTS: An endorsement is when another well-known and influential business refers their clients and customers to you. This is perfect because in our group each business participating shares the same target market. So you can be sure you are getting targeted traffic to your business month after month.
We will be harnessing the power of endorsements by way of a giant 9”x12” postcard, printed on the highest quality card stock that will represent your business professionally and creatively. On this unique postcard you will have an exciting offer to entice your target market to come visit you, or take some sort of action. (visiting your website, opting in to your email list, coming to your store, etc). Each of our participating businesses will hand these cards out in their place of business—endorsing YOUR business to their customers and clients—predisposing them to you.
Do you see the power in this??? Nothing is better than a referral—except for an endorsement.
Endorsements are very POWERFUL. We will help grow your business through endorsements and as Jay Abraham so eloquently says: (self-made billionaire through joint ventures and endorsements)
“When you get an endorsement you eliminate all the steps of trust development that are necessary for a business int the marketplace. It is immediate and sufficient, and the cost of accessing clients is a fraction of what it would be in the outside market. But the yield is many times more than it would otherwise be.”
Reach 10,000 USPS Mailboxes For As Low As 3.95¢ Per Household!
- High Impact – Get the visibility of a direct-mail postcard at a fraction of the cost.
- Mailed via USPS – Flyer is NOT buried in the paper as an insert or folded in half or taped shut and lost amidst 35 others in an envelope.
- Free Ad Design – Send us your logo and we’ll create your ad for free.
- Lock Out Your Competition – Get a category-exclusive on your particular direct-mail flyer and lock out your competition w/1-year commitment. A full category-exclusive is available on the entire marketing pool. You simply need to reserve a spot on all the direct-mail flyers for your particular market, which is typically 10,000 mailboxes per month. Please contact us for more details or to see if a full market exclusive is available in your business category.
Our Co-Op Marketing Systems helps manufacturers, retailers, distributors, small businesses, service businesses and professionals streamline the co-op processes and make the most of your marketing program, with a universal goal in mind—increased sales for the local business.
We partner with Local Businesses that local clients want to do business with – banding together, sharing the cost of extremely high quality, high visibility, laser targeted and affordable marketing pieces.
For the Franchise or National Brands we offer the local brand management solution.
Huna Direct Co-Op helps you manage your brand globally, while allowing for localization through your franchises, branches or dealers.
Just think, almost instantly and for a fraction of the cost of other marketing, all of these could be in your clients hands instantly!
An industry veteran of online ad creation, Huna Marketing brings robust features such as social media integration, version control, flexibility and measurement in conjunction with world-class service and unparalleled support.
See your ad in the hands of your ideal prospect like this…
We mail the largest piece allowable by the USPS that can be mailed without folding. Your ad is seen 100% of the time unlike the kind that comes in an envelope or mixed with 30+ other ads. Most of those pieces get thrown in the trash – never opened and never seen. Your Ad will not only be seen 100% of the time, but statistics show it is saved and viewed multiple times by 3-7 people per household.
Local Businesses Co-op members together. Share the cost. Share the Benefits. And we do all the printing and design ourselves so it is very affordable. If you tried to do a professional, oversized piece like this on your own you would pay 3X our members cost for the shipping alone PLUS – 7 – 10X more for the Printing and ANOTHER 7 -8x more for the Design!
You are getting your message out to 10X the coverage than if you tried to do this alone. So instead of 1000 households, you are in 10,000 when you work together with your other Local Co-Op Team!
For Questions about the Local Marketing Coop …Contact us now for more information.
To Reserve Your Spot In Our Next Mailing Make Your Selections below:
****PLEASE NOTE: ALL OUR CARDS ARE OFFERED WITH EXCLUSIVES. ONLY 1 NICHE SPECIFIC PER CARD/PER ZONE DROP.
****SO IF YOU ARE A ROOFER AND YOU RESERVE TO BE ON THE NEXT PRINTING OF THE LAGRANGE GA CARD – AND WE ALREADY HAVE A ROOFER, WE WILL CONTACT YOU IMMEDIATELY TO ASK IF YOU WOULD LIKE TO PARTICIPATE IN A DIFFERENT MAILER EITHER COMING OUT AT ANOTHER TIME OR IN ANOTHER ZONE. IF YOU DO NOT WISH TO RESERVE ANOTHER MAILING WE WILL IMMEDIATELY REFUND YOU!
IT IS BEST FOR ALL WHO PARTICIPATE IF WE OFFER EXCLUSIVITY. SO IF YOU ARE THINKING ABOUT IT, JUMP ON NOW BEFORE YOUR COMPETITION LOCKS YOU OUT!
OUR DIRECT MARKETING TEAM AND 10’S OF THOUSANDS OF MAILERS HELPING LOCAL MARKETS ACROSS THE COUNTRY!